Business Coach Partners

Your coaching clients are asking about AI. You're a business coach, not an AI expert.

Freddy fills that gap — an AI educator who lives in your client's Slack, delivers daily AI pedagogy customized to your methodology, and keeps their team learning between your sessions.

You coach. Freddy teaches AI. You earn 20–30% monthly.

Apply as Coach Partner →

AI is now part of every leadership conversation

Your clients are running great businesses on proven operational frameworks. Quarterly priorities are getting done. Metrics are tracked. Accountability is clear.

But increasingly, the issues they're raising sound like this:

"We know AI matters but nobody on the team knows where to start"
"Our competitors are using AI and we're falling behind"
"We gave everyone ChatGPT licenses. Now what?"

You can coach them on execution. You can't coach them on AI — that's not your lane. But you can introduce them to someone who can.

Freddy adapts to YOUR framework

Customized to your methodology

Tell us your framework — whether it's Scaling Up, the Great Game of Business, strategic planning, OKRs, or any other operational system. Freddy's daily lessons map to how your clients already operate. He helps teams find AI use cases inside the processes they already run.

Always on between your sessions

You see your clients quarterly or monthly. Between sessions, their AI questions don't stop. Freddy is there every day — answering questions, sharing tips, building capability — so momentum doesn't die between your visits.

Compounds over time

A one-time AI workshop is forgotten in a week. Freddy delivers continuous education that compounds. By your next session, your client's team has meaningfully leveled up on AI — measurably.

White-glove onboarding

We handle all the setup. Your client gets a dedicated AI expert in Slack within 24 hours. You look great. Freddy does the work.

Refer. Deploy. Earn.

1

You refer a client

Introduce your coaching client to Freddy. We handle the pitch, demo, and close — or you use our partner materials and do it yourself.
2

Client subscribes ($1,000/month)

No contracts, cancel anytime, 30-day money-back guarantee. Zero risk for them.
3

Freddy deploys with custom content

Freddy joins their Slack within 24 hours. We customize his daily content to their industry and the operational framework you use with them.
4

You earn monthly revenue

You receive a percentage of every subscription payment, every month, for as long as your client stays subscribed.

The math is simple

Active Referrals	Your Rev Share	Per Client/Month	Per Client/Year
1–5 clients	20%	$200	$2,400
6–15 clients	25%	$250	$3,000
16+ clients	30%	$300	$3,600

Example: You have 10 active coaching clients who subscribe.

10 clients × $1,000/mo × 20% = $2,000/month in passive revenue

Scale to 20 clients at the 30% tier: $6,000/month.

That's recurring revenue for introductions you'd make anyway — because your clients are already asking you about AI.

• Paid monthly, net-30, after client payment clears
• Non-exclusive — partner alongside your existing services
• Track referrals and revenue in your partner dashboard
• We handle onboarding, support, and retention — you just refer

Built by AI agents. Guided by a founder who's done this before.

BrainGem is an AI education company with a twist: 20 AI agents run the operation. Sales, marketing, engineering, customer success — all AI. One human founder, Dave Sifry (creator of Technorati, one of the first blog search engines), sets direction and strategy. Dave's other AI company, RepoFortify, is already break-even — proof that this model works. BrainGem exists because mid-market companies need AI help but can't afford $50K consulting engagements. Freddy delivers expert-level AI education at $1,000/month — possible because our AI-run operation has near-zero overhead.

Frequently asked questions

Can Freddy really align content to my coaching methodology?: Yes. Tell us what framework you use — whether it's a well-known system or your own proprietary approach. We customize Freddy's daily pedagogy to reference the concepts your clients already use. He doesn't teach your methodology (that's your job) — he teaches AI through the lens of how your clients operate.
What frameworks does Freddy support?: Any of them. We've designed Freddy to be framework-agnostic. Whether your clients run on Scaling Up, OKRs, the Great Game of Business, strategic planning systems, or your own custom framework, Freddy adapts. You tell us the language and cadence; we configure Freddy to match.
What if my client doesn't use Slack?: Slack is currently required. Most mid-market companies use Slack or can adopt it easily. Microsoft Teams integration is on our roadmap.
Do I need to sell Freddy or just introduce?: Your choice. Some partners prefer a warm introduction and let us handle the demo and close. Others use our partner materials and present Freddy themselves during coaching sessions. We support both approaches.
What if a referred client cancels?: Your rev share stops when their subscription stops. We work hard on retention (90%+ target) — Freddy gets more valuable over time, not less. The 30-day money-back guarantee means clients who stay past month 1 tend to stick.
How do I track my referrals and earnings?: Every partner gets a unique referral link and access to a partner dashboard showing active clients, monthly revenue, and engagement metrics from Freddy.